A LEADING NAME IN CHINESE SPORTSWEAR
Considered to be a pioneering force in the Chinese sportswear industry, the eponymously named brand is monikered after founder Li Ning, an Olympian gymnast who became a national hero after he won six gold medals at the 1984 Summer Olympics. This accomplishment earned him the title “Prince of Gymnastics.”
The Li-Ning Titan is not a conventional-looking sneaker. The decoupled sole unit is saddled with an outdoor-inspired upper, adorned with rope lace embellishments and other references to outdoor equipment. A mountain-range silhouette decorates the heel unit.
WEAR-TESTED IN THE MOUNTAINS
Li-Ning research staff wear-tested the Titan sneaker in real conditions by ascending Mount Gongga, a peak that is known to locals as "The King of Sichuan Mountains” thanks to its 7,500-metre elevation.
The design of the Li-Ning Wuxing originates from street-basketball footwear, but ushered into the future with details like a functional fast-lacing system, hefty rubber outsole traction, and GORE-TEX waterproof membrane.
THE IMPORTANCE OF FUNCTION
“The waterproof functionality not only completes our design, it also helps our product to be more pragmatic,” notes Yan Yan, designer of Wuxing.